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For most businesses, there are few better ways to reach consumers than by way of search. Research shows that four out of five consumers use

Did you know that 42% of business leads are captured outside of regular business hours? Unless your sales team is working 24/7, there is a

Programmatic Ad buying is a lot like buying stocks from the Toronto Stock Exchange – at warp speed!!! When a person wishes to buy stocks,

To truly understand programmatic advertising, it’s helpful to refer to the ‘history’ of ad buying.  I had been in the Advertising Industry for about 6