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343-700-3249
1-800-921-4546
222 Somerset Street West. Suite 700, Ottawa ON K2P 2G3
info@adcaffeine.ca
President
Keith Walthers has been a huge fan of media and sales since childhood. Thinking he was good enough to be on air, he went to Loyalist College to study broadcasting only to be told that he had a wretched, scratchy voice. Dreams in tatters, Keith picked himself up and got a job as a producer and board…
Board Director
Since graduating from the University in Ottawa in 1981 with a B.Com. (hon) in marketing and finance, Tony has been directly involved in the sales and marketing of computer products and services for the past 33 years. Early experiences for Tony came from 2 local small companies, and 2 large multi-national companies – Digital Equipment and Wang Laboratories…
Board Director
Not to be thought of as old since he started his first business at age 7, Duncan has 30 years of experience building top global technology and entertainment companies. As a past successful CEO Duncan has founded, built and operated 10 companies in various industries including delivering mission critical software solutions over the internet, professional IT services…
Vice President
Tim is a record breaking results driven VP with over 20 years of digital, print, radio and television media sales experience. He has innovative international advertising and marketing media sales and analysis expertise.
Like many in the industry Tim got his start as a junior sales rep for a small start-up newspaper…
Director of Systems and Operations
Prior to joining the Ad Caffeine team Josée spent 20 years in a call center environment where she held many expanded roles. Josée has extensive experience in leading teams across multiple business areas. Experience in training delivery and understanding of the principles of adult learning; she successfully completed a professional certification as Instructor/Facilitator…
Director of Strategy and Fulfillment
Charlotte McNeill is the Director of Strategy and Fulfillment for Ad Caffeine Digital Advertising. Bringing her experience working both agency and product side of marketing, Charlotte manages both strategizing amazing marketing plans for clients while simultaneously bringing campaigns to life.…
Director of Integrated Marketing
Patrick Chénier is a Director of Integrated Marketing for Ad Caffeine Digital Advertising. He has more than 25 years of experience in advertising, sales and marketing. He was born and raised in Ottawa where he graduated from post-secondary school with specializations in marketing, business and advertising…
Regional Director, Integrated Marketing
Tim’s goal in high school was to become a Police Officer but that would mean ‘fitting in’ with the norm, and, well, that has never really been Tim’s style. What he needed was a career that allowed him to be creative, so he set his sights on an industry that demanded it!…
Integrated Marketing Specialist
With an extensive background in the world of media sales, Jill has been fortunate to work with a great group of people who share, collaborate, and challenge each other to achieve and exceed their goals. Starting her career with flyer sales at The Ottawa Pennysaver, a division of The Sun/Quebecor,…
Controller
Chris Lawson is the Director of Finance and Administration of Ad Caffeine Digital Advertising. He is a Chartered Professional Account (CPA, CA) and holds a Bachelor of Commerce degree from Carleton University. He has over 17 years of experience in professional services and public accounting…
Accounting Clerk/Contract Administrator
Marnie Benner is an accounting clerk for Mad Ads Interactive Coradix Technology Consulting, Dalian Enterprises and Ad Caffeine Digital Advertising. With years of experience in business and finance, she found her place here helping alongside a fabulous team of professionals in 2019…
Integrated Marketing Specialist
With an extensive background in the world of media sales, Jill has been fortunate to work with a great group of people who share, collaborate, and challenge each other to achieve and exceed their goals. Starting her career with flyer sales at The Ottawa Pennysaver, a division of The Sun/Quebecor,…
Keith Walthers has been a huge fan of media and sales since childhood. Thinking he was good enough to be on air, he went to Loyalist College to study broadcasting only to be told that he had a wretched, scratchy voice. Dreams in tatters, Keith picked himself up and got a job as a producer and board op at CFRB 1010 in Toronto where he was exposed to big market radio and developed an even deeper love for the industry. From there he became Creative Director for a mid-market radio station where he learned the art of inventive ad production. He worked closely with the sales people and grew envious of their nice suits, better than average cars and seeming ability to come and go as they pleased. This envy gave him the resolve to begin a life in sales.
He had won the prize for most chocolate bar sales as a child so he knew he had it in him. He wanted to move back to his hometown of Ottawa so he scored a job that gave him the flexibility to move, selling Life Insurance for Met Life. Life Insurance sales truly represented the school of hard knocks and while extremely difficult, the experience gave him a very strong foundation in the game of sales. It also made everything else he has done since seem very easy!
Since graduating from the University in Ottawa in 1981 with a B.Com. (hon) in marketing and finance, Tony has been directly involved in the sales and marketing of computer products and services for the past 33 years. Early experiences for Tony came from 2 local small companies, and 2 large multi-national companies – Digital Equipment and Wang Laboratories. Since playing a key role in the creation of CORADIX in 1995, Tony continues to play an active part in all aspects of the company’s day to day operations. In addition to his role as President of CORADIX, he plays an advisory role in MadAds Interactive, Dalian Enterprises and Ad Caffeine Digital Advertising which operate in a shared infra-structure environment, under the CORADIX umbrella.
Under Tony’s leadership CORADIX has become of the top ten IT staffing companies to the federal government, as well as a recognized leader in the areas of Enterprise Content Management and Business Intelligence in the National Capital Region
Not to be thought of as old since he started his first business at age 7, Duncan has 30 years of experience building top global technology and entertainment companies. As a past successful CEO Duncan has founded, built and operated 10 companies in various industries including delivering mission critical software solutions over the internet, professional IT services, satellite entertainment broadcasting, publishing and merchant banking specializing in mergers and acquisitions. Duncan is presently Chairman of three operating companies in Ottawa, Mad Ads Interactive/Ad Caffeine Digital Advertising, Coradix Technology Consulting Inc., and Dalian Inc. that have combined revenues of 70 million annually.
Tim is a record breaking results driven VP with over 20 years of digital, print, radio and television media sales experience. He has innovative international advertising and marketing media sales and analysis expertise.
Like many in the industry Tim got his start as a junior sales rep for a small start-up newspaper. He fondly remembers his first few days or weeks on the job as being “terrifying”. With a retail background he knew plenty about shoes and suits but very little about advertising.
After making countless rookie mistakes Tim managed to find his way to success in media sales. His career has included roles as Senior Account Executive, Sales Manager and Director, and Canadian Director of Sales.
As Vice President of Sales at Ad Caffeine Tim’s “leave it better than he found it” attitude has helped him become a trusted sales leader who consistently exceeds targeted results while maintaining financial accountability. Tim’s training, guidance, and practical approach to selling has helped hundreds of sales executives exceed their personal and corporate sales objectives.
Tim is a passionate and dynamic public speaker who has a unique ability to simplify complex marketing philosophies. His vast knowledge of media and its important role in the growth of businesses has led to the success of thousands of companies across North America.
Charlotte McNeill is the Director of Strategy and Fulfillment for Ad Caffeine Digital Advertising. Bringing her experience working both agency and product side of marketing, Charlotte manages both strategizing amazing marketing plans for clients while simultaneously bringing campaigns to life. She has helped countless clients create and execute successful campaigns to reach their business goals.
Charlotte began her career in the world of consumer-packaged goods and product development. After trying way too many beauty samples to count, she realized that marketing products and services was where her passions lay. Travelling both overseas and within North America for business, Charlotte thought about how products and services are marketed not only in other countries but also across many industries.
Strategy is at the core of everything Charlotte does which is illustrated by her constant endeavor for efficiencies and new ways to reach core target audiences. When offered the opportunity to become the Director of Strategy and Fulfillment at Ad Caffeine, Charlotte knew she could bring her experience and passions to the table – jumping at the chance to join the company!
Outside of work, Charlotte can often be found exploring the latest new restaurant or testing out her amateur sommelier skills at local breweries and wineries. In her world, a perfect Sunday is spending time outside with her two dogs Napoleon and Lizzie and relaxing at home with her husband Mark and daughter Georgia.
Patrick Chénier is a Director of Integrated Marketing for Ad Caffeine Digital Advertising. He has more than 25 years of experience in advertising, sales and marketing. He was born and raised in Ottawa where he graduated from post-secondary school with specializations in marketing, business and advertising.
Patrick was the creator and proud owner of Craz E Crew Entertainment, one of the largest action sports thrill shows in the world, which performed shows and productions around the globe. Craz E Crew was featured on Canada’s Got Talent and finished as a semi-finalist earning the designation of one of the top acts in Canada. In 2014, the show was also chosen as the 10 best international acts to be featured on the first ever Got Talent World Stage Live in Mumbai, India.
He also helped produce three successful sponsorships campaigns with major companies including Barq’s Root Beer, Gillette Right Guard and Mountain Dew. These sponsorship campaigns were built to promote the companies’ products with the industry trend of live action sports entertainment.
At the same time as running his company, Patrick decided to pursue his career in Advertising where he spent 14 years as a Senior Account Executive at Sun Media. Overall, his marketing efforts have generated more than $12 million in advertising sales revenues.
Patrick looks forward to working with you, using his 25 years of marketing and advertising experience to help ensure future successes of your company with our Ad Caffeine digital platform.
Chris Lawson is the Director of Finance and Administration at Ad Caffeine Digital Advertising. He is a Chartered Professional Account (CPA, CA) and holds a Bachelor of Commerce degree from Carleton University. He has over 17 years of experience in professional services and public accounting. He oversees the administration, finance and information technology departments.
Marnie Benner is an accounting clerk for Mad Ads Interactive Coradix Technology Consulting, Dalian Enterprise, Mad Ads Interactive and Ad Caffeine Digital Advertising. With years of experience in business and finance, she found her place here helping alongside a fabulous team of professionals in 2019. With many duties from payroll preparation, tax reporting, reviewing contracts, processing invoices, recording receivables and more. “I enjoy helping and working together and in cooperation with others and keeping an organized healthy process going. Always with a smile if I can help it”