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343-700-3249
1-800-921-4546
222 Somerset Street West. Suite 700, Ottawa ON K2P 2G3
info@adcaffeine.ca
President
Keith Walthers has been a huge fan of media and sales since childhood. Thinking he was good enough to be on air, he went to Loyalist College to study broadcasting only to be told that he had a wretched, scratchy voice. Dreams in tatters, Keith picked himself up and got a job as a producer and board…
Board Director
Since graduating from the University in Ottawa in 1981 with a B.Com. (hon) in marketing and finance, Tony has been directly involved in the sales and marketing of computer products and services for the past 33 years. Early experiences for Tony came from 2 local small companies, and 2 large multi-national companies – Digital Equipment and Wang Laboratories…
Board Director
Not to be thought of as old since he started his first business at age 7, Duncan has 30 years of experience building top global technology and entertainment companies. As a past successful CEO Duncan has founded, built and operated 10 companies in various industries including delivering mission critical software solutions over the internet, professional IT services…
Vice President
Tim is a record breaking results driven VP with over 20 years of digital, print, radio and television media sales experience. He has innovative international advertising and marketing media sales and analysis expertise.
Like many in the industry Tim got his start as a junior sales rep for a small start-up newspaper…
Director of Sales and Operations
Prior to joining the Ad Caffeine team Josée spent 20 years in a call center environment where she held many expanded roles. Josée has extensive experience in leading teams across multiple business areas. Experience in training delivery and understanding of the principles of adult learning; she successfully completed a professional certification as Instructor/Facilitator…
Director of Strategy and Fulfillment
Charlotte McNeill is the Director of Strategy and Fulfillment for Ad Caffeine Digital Advertising. Bringing her experience working both agency and product side of marketing, Charlotte manages both strategizing amazing marketing plans for clients while simultaneously bringing campaigns to life.…
Director of Integrated Marketing
Patrick Chénier is a Director of Integrated Marketing for Ad Caffeine Digital Advertising. He has more than 25 years of experience in advertising, sales and marketing. He was born and raised in Ottawa where he graduated from post-secondary school with specializations in marketing, business and advertising…
Regional Director, Integrated Marketing
Tim’s goal in high school was to become a Police Officer but that would mean ‘fitting in’ with the norm, and, well, that has never really been Tim’s style. What he needed was a career that allowed him to be creative, so he set his sights on an industry that demanded it!…
Integrated Marketing Specialist
Andrew attended Algonquin College and earned a Diploma in Hotel and Restaurant Management. Twenty-one years later after working in various hotel positions, from Bell Person to General Manager, Andrew knew that his wealth of knowledge, relationship building, and genuine passion for people would carry over seamlessly in helping businesses succeed with their marketing…
INTEGRATED MARKETING SPECIALIST
An accomplished and dynamic strategic leader and community champion, Kassondra is driven by a mission to collaborate in support of building stronger businesses and communities and has been recognized for her extraordinary commitment in bringing together community and business leaders to establish strategies in support of growth…
Integrated Marketing Specialist
Jodie left her small-town hometown at the age of 21, where she landed an incredible experience working in the Optical industry here in Ottawa.
Client support, retention, and satisfaction are where Jodie thrives.In her 10th year in the optical field, motherhood graced her with three incredible boys…
Integrated Marketing Specialist
With an extensive background in the world of media sales, Jill has been fortunate to work with a great group of people who share, collaborate, and challenge each other to achieve and exceed their goals. Starting her career with flyer sales at The Ottawa Pennysaver, a division of The Sun/Quebecor,…
Project Administrator
Alyssa Mercer has recently joined Ad Caffeine as a Project Administrator.
Alyssa’s dream was to be a host of MTV Live Canada which led her to pursue a B.A. in Communications at the University of Ottawa. As fate would have it, the show was cancelled during Alyssa’s first semester,…
Controller
Chris Lawson is the Director of Finance and Administration of Ad Caffeine Digital Advertising. He is a Chartered Professional Account (CPA, CA) and holds a Bachelor of Commerce degree from Carleton University. He has over 17 years of experience in professional services and public accounting…
Accounting Clerk/Contract Administrator
Marnie Benner is an accounting clerk for Mad Ads Interactive Coradix Technology Consulting, Dalian Enterprises and Ad Caffeine Digital Advertising. With years of experience in business and finance, she found her place here helping alongside a fabulous team of professionals in 2019…
Keith Walthers has been a huge fan of media and sales since childhood. Thinking he was good enough to be on air, he went to Loyalist College to study broadcasting only to be told that he had a wretched, scratchy voice. Dreams in tatters, Keith picked himself up and got a job as a producer and board op at CFRB 1010 in Toronto where he was exposed to big market radio and developed an even deeper love for the industry. From there he became Creative Director for a mid-market radio station where he learned the art of inventive ad production. He worked closely with the sales people and grew envious of their nice suits, better than average cars and seeming ability to come and go as they pleased. This envy gave him the resolve to begin a life in sales.
He had won the prize for most chocolate bar sales as a child so he knew he had it in him. He wanted to move back to his hometown of Ottawa so he scored a job that gave him the flexibility to move, selling Life Insurance for Met Life. Life Insurance sales truly represented the school of hard knocks and while extremely difficult, the experience gave him a very strong foundation in the game of sales. It also made everything else he has done since seem very easy!
Since graduating from the University in Ottawa in 1981 with a B.Com. (hon) in marketing and finance, Tony has been directly involved in the sales and marketing of computer products and services for the past 33 years. Early experiences for Tony came from 2 local small companies, and 2 large multi-national companies – Digital Equipment and Wang Laboratories. Since playing a key role in the creation of CORADIX in 1995, Tony continues to play an active part in all aspects of the company’s day to day operations. In addition to his role as President of CORADIX, he plays an advisory role in MadAds Interactive, Dalian Enterprises and Ad Caffeine Digital Advertising which operate in a shared infra-structure environment, under the CORADIX umbrella.
Under Tony’s leadership CORADIX has become of the top ten IT staffing companies to the federal government, as well as a recognized leader in the areas of Enterprise Content Management and Business Intelligence in the National Capital Region
Not to be thought of as old since he started his first business at age 7, Duncan has 30 years of experience building top global technology and entertainment companies. As a past successful CEO Duncan has founded, built and operated 10 companies in various industries including delivering mission critical software solutions over the internet, professional IT services, satellite entertainment broadcasting, publishing and merchant banking specializing in mergers and acquisitions. Duncan is presently Chairman of three operating companies in Ottawa, Mad Ads Interactive/Ad Caffeine Digital Advertising, Coradix Technology Consulting Inc., and Dalian Inc. that have combined revenues of 70 million annually.
Tim is a record breaking results driven VP with over 20 years of digital, print, radio and television media sales experience. He has innovative international advertising and marketing media sales and analysis expertise.
Like many in the industry Tim got his start as a junior sales rep for a small start-up newspaper. He fondly remembers his first few days or weeks on the job as being “terrifying”. With a retail background he knew plenty about shoes and suits but very little about advertising.
After making countless rookie mistakes Tim managed to find his way to success in media sales. His career has included roles as Senior Account Executive, Sales Manager and Director, and Canadian Director of Sales.
As Vice President of Sales at Ad Caffeine Tim’s “leave it better than he found it” attitude has helped him become a trusted sales leader who consistently exceeds targeted results while maintaining financial accountability. Tim’s training, guidance, and practical approach to selling has helped hundreds of sales executives exceed their personal and corporate sales objectives.
Tim is a passionate and dynamic public speaker who has a unique ability to simplify complex marketing philosophies. His vast knowledge of media and its important role in the growth of businesses has led to the success of thousands of companies across North America.
Charlotte McNeill is the Director of Strategy and Fulfillment for Ad Caffeine Digital Advertising. Bringing her experience working both agency and product side of marketing, Charlotte manages both strategizing amazing marketing plans for clients while simultaneously bringing campaigns to life. She has helped countless clients create and execute successful campaigns to reach their business goals.
Charlotte began her career in the world of consumer-packaged goods and product development. After trying way too many beauty samples to count, she realized that marketing products and services was where her passions lay. Travelling both overseas and within North America for business, Charlotte thought about how products and services are marketed not only in other countries but also across many industries.
Strategy is at the core of everything Charlotte does which is illustrated by her constant endeavor for efficiencies and new ways to reach core target audiences. When offered the opportunity to become the Director of Strategy and Fulfillment at Ad Caffeine, Charlotte knew she could bring her experience and passions to the table – jumping at the chance to join the company!
Outside of work, Charlotte can often be found exploring the latest new restaurant or testing out her amateur sommelier skills at local breweries and wineries. In her world, a perfect Sunday is spending time outside with her two dogs Napoleon and Lizzie and relaxing at home with her husband Mark and daughter Georgia.
Patrick Chénier is a Director of Integrated Marketing for Ad Caffeine Digital Advertising. He has more than 25 years of experience in advertising, sales and marketing. He was born and raised in Ottawa where he graduated from post-secondary school with specializations in marketing, business and advertising.
Patrick was the creator and proud owner of Craz E Crew Entertainment, one of the largest action sports thrill shows in the world, which performed shows and productions around the globe. Craz E Crew was featured on Canada’s Got Talent and finished as a semi-finalist earning the designation of one of the top acts in Canada. In 2014, the show was also chosen as the 10 best international acts to be featured on the first ever Got Talent World Stage Live in Mumbai, India.
He also helped produce three successful sponsorships campaigns with major companies including Barq’s Root Beer, Gillette Right Guard and Mountain Dew. These sponsorship campaigns were built to promote the companies’ products with the industry trend of live action sports entertainment.
At the same time as running his company, Patrick decided to pursue his career in Advertising where he spent 14 years as a Senior Account Executive at Sun Media. Overall, his marketing efforts have generated more than $12 million in advertising sales revenues.
Patrick looks forward to working with you, using his 25 years of marketing and advertising experience to help ensure future successes of your company with our Ad Caffeine digital platform.
Andrew
attended Algonquin College and earned a Diploma in Hotel and Restaurant
Management. Twenty-one years later after working in various hotel
positions, from Bell Person to General Manager, Andrew knew that his wealth of
knowledge, relationship building, and genuine passion for people would carry
over seamlessly in helping businesses succeed with their marketing.
Andrew has built amazing relationships and he continues to do so every
single day at Ad Caffeine. He has a passion for helping people and, as
his clients will tell you, it shows!
Andrew and
his wife Annie have 3 amazing girls. Although he’s outnumbered Andrew
loves every minute of it and wouldn’t have it any other way! If he’s not
spending time with his family up at the cottage you will find Andrew watching
or playing hockey. And, as a true-blooded born and raised Ottawa
boy, Andrew is an absolute Senators fanatic!
An accomplished and dynamic strategic leader and community champion, Kassondra is driven by a mission to collaborate in support of building stronger businesses and communities and has been recognized for her extraordinary commitment in bringing together community and business leaders to establish strategies in support of growth.
Born and raised in Dartmouth, Nova Scotia, Kassondra feels a strong pull from the Ocean and makes the trek home to the east coast to visit with her parents and sisters, extended family, and friends as often as possible! Kassondra graduated as a mature student with an Advanced Diploma in International Business from Nova Scotia Community College (NSCC), a renowned program with a reputation as one of the most innovative and useful post-secondary business programs in Nova Scotia (Nova Scotia Business Journal).
Kassondra accepted her first private sector job at 16 years old in media subscription sales as a telemarketer for The Daily News. Excelling in sales and realizing she had a knack for relationship building, Kassondra knew that she had to be face to face with people in order to achieve her goals! Resigning after eight months to move into retail sales, Kassondra found her strength in meeting her clients’ needs and in team leadership, growing into a store manager with The Aldo Group at 22 years of age. Building upon the foundation of her experience, Kassondra has spent the last 15 years of her professional career working with start-ups and NGOs of all sizes, in a variety of sectors including environmental engineering, information technology (IT), software, staffing & recruitment, real estate, and non-profit, charitable organizations.
An Indigenous Haudenosaunee woman of mixed heritage, Kassondra is Oneida of Six Nations of the Grand River and lives by her values of trust, respect, openness, compassion, and consistency. Philanthropy and reciprocity are core values for Kassondra, and she gives generously of her time to empower women, Indigenous women, and youth to thrive through economic empowerment. An instinctive and experienced relationship builder, Kassondra maintains an active networking schedule in Ottawa’s business community and is a proud member of the Women’s Business Network (WBN), the Canadian Women’s Chamber of Commerce (CanWCC), and the Canadian Council for Aboriginal Business (CCAB).
A proud Canadian Armed Forces spouse/partner for 17 years, Kassondra lives with her partner and his two children in Barrhaven. On weekends you may meet up with Kassondra on the K&P Trails riding her Baja Warrior minibikes! Kassondra’s favourite leisure activity is traveling and exploring with her partner on their motorcycle, and she is a licensed motorcycle rider. A former certified personal trainer, Kassondra leads an active and healthy lifestyle and enjoys bicycling, running, yoga, meditation, and cooking.
Jodie worked in the optical field for ten years before motherhood came along. Then, she decided to take seven years off the workforce to care for her three boys. This time off work educated Jodie in ways that she never thought imaginable!
Her boys awarded her patience, kindness, and the ability to communicate effectively and genuinely understand a person’s needs and wants. But then, along came perseverance, motivation, organization, problem-solving, and time-management skills.
As her boys aged and needed less attention, she returned to school and received her esthetician diploma. Jodie spent countless hours of online learning to prepare herself for the dive into the Digital Marketing and Advertising field.
Now, let us get back to the part where the curiosity took place.
Her CV’s design, words, and presentation were as if she had been in the industry for 20 years already. So, here she is today, a creative, ambitious go-getter who is willing to give extra time and effort to ensure her client’s needs and goals have been victorious.
Chris Lawson is the Director of Finance and Administration at Ad Caffeine Digital Advertising. He is a Chartered Professional Account (CPA, CA) and holds a Bachelor of Commerce degree from Carleton University. He has over 17 years of experience in professional services and public accounting. He oversees the administration, finance and information technology departments.
Marnie Benner is an accounting clerk for Mad Ads Interactive Coradix Technology Consulting, Dalian Enterprise, Mad Ads Interactive and Ad Caffeine Digital Advertising. With years of experience in business and finance, she found her place here helping alongside a fabulous team of professionals in 2019. With many duties from payroll preparation, tax reporting, reviewing contracts, processing invoices, recording receivables and more. “I enjoy helping and working together and in cooperation with others and keeping an organized healthy process going. Always with a smile if I can help it”